10 Types of Business Videos to Promote Your Brand and Tell Your Story
In today's digital-first world, video is one of the most powerful tools a business can use to communicate, market, and build trust. Whether you're a startup or an established brand, creating high-quality video content can increase engagement, boost SEO, and drive conversions. As a professional videographer in Bangkok, here’s a breakdown of the most effective types of videos businesses can create.
1. Brand Story Videos
Tell the origin and mission of your business. These videos connect emotionally with your audience and show who you are behind the brand.
Best For: Startups, personal brands, and companies launching rebrands.
2. Product or Service Videos
Highlight features, benefits, and use cases of your product or service in a visually compelling way.
Best For: E-commerce, tech, hospitality, and service providers.
3. Testimonial Videos
Showcase real customer experiences. These create social proof and add authenticity to your offerings.
Best For: Any business building credibility online.
4. Social Media Reels & Shorts
Fast-paced, attention-grabbing vertical videos optimized for platforms like Instagram, TikTok, and YouTube Shorts.
Best For: B2C brands, influencers, lifestyle businesses.
5. Event Recap Videos
Capture conferences, product launches, grand openings, or corporate events to re-engage attendees and reach a wider audience.
Best For: Corporate brands, event organizers, and agencies.
6. Interview & Thought Leadership Videos
Showcase your team, clients, or leadership in a professional setting. Perfect for building trust and positioning your brand as an industry expert.
Best For: B2B companies, educational institutions, and consultants.
7. Recruitment & Company Culture Videos
Attract the right talent by highlighting your workplace, team values, and what it’s like to be part of your company.
Best For: HR teams, agencies, and scaling businesses.
8. Educational / How-To Videos
Break down complex topics, answer common questions, or share tutorials. These videos help establish authority and improve SEO.
Best For: Service providers, tech, healthcare, real estate, and finance sectors.
9. FAQ or Troubleshooting Videos
Address customer concerns before they even ask. These reduce support inquiries and increase satisfaction.
Best For: SaaS companies, product sellers, and any business with a large customer base.
10. Behind The Scenes video
Give your audience a behind-the-scenes tour of your Bangkok-based location. This builds familiarity, especially for local businesses.
Best For: Hospitality, restaurants, gyms, clinics, salons, and coworking spaces.
Ready to bring your business story to life?
Tyndall Visuals offers high-quality videography services in Bangkok, including brand videos, interviews, events, and social media content. We help businesses craft compelling visual stories that connect with their audience.
Get in touch for a free quote within 24 hours.
